Superbird Tequila Cocktails
As we were going to launch new offerings for Superbird’s canned cocktail line and the brand itself was growing, it was decided to give the packaging a refresh. I led and carried out the design process all the way to production. Some of the improvements made were:
•Legibility of flavor offering
•Background in line with other Superbird Marketing Materials/shows our “edge”
•clearer information on ABV
•improved hierarchy
•Depicting the cocktail to really show that it is a cocktail in a can.
•color better matches can
Superbird 50mL
For the 50mL Superbird Fuego I designed the shipper, 6 pack, and bottles to match the current 750mL and 1L packaging.
Vasquez Appetizer Packaging
Vazquez is a line of authentic mexican appetizers that are ready to serve. The design is based on traditional mexican patterns and embroidery.
Bialetti
Bialetti was the first company to bring cafe quality coffee into people’s homes. it’s iconic octagonal design and ability to brew cafe quality coffee have made it an icon. I created a logotype that shows the companies Italian roots, making it sporty yet romantic. One of the distinct things about the machine is that it requires a medium grind of coffee, when most stores only sell coffee that is whole bean or finely ground. I created a line of coffee they could sell that would best complement the machine.
